Meet the Crew

Lar Productions

Welcome to Award-winning Lar Productions! I'm Larry Herskowitz, a passionate digital film and video production expert with over 40 years of experience in the industry. As a producer, director, cameraman, and editor, I had the privilege of working on a diverse range of projects throughout my career. 

Larry Herskowitz | Owner & Creative Director

My journey began in the fast-paced world of television production at WPIX TV and ABC Network in New York City. I had the opportunity to work for Yankee Baseball and hone my skills as a video editor for ABC Network news and various entertainment shows. 

Driven by my love for visual storytelling, I founded Lar Productions, now located in the Tampa Bay area, specializing in producing captivating content for corporate clients, retail businesses, and local enterprises. 

At Lar Productions, we believe in the power of storytelling through visuals. Whether it's directing an award-winning cooking show, generating target marking campaigns, or crafting compelling narratives in the editing room, our team is dedicated to creating impactful videos that connect with audiences. 

With an eye for detail and a commitment to delivering excellence, we take pride in offering end-to-end digital film and video production services. From concept development to execution, we work closely with our clients to ensure their unique stories are told in the most engaging and effective way. 

"Capturing Moments. Crafting Stories" is our mantra at Lar Productions. It drives our passion for what we do and motivates us to help businesses like yours effectively convey their message through the power of video. 

I look forward to collaborating with you and bringing your vision to life.

Larry Herskowitz
Founder, Lar Productions

Meet the Crew

  • Alexis VanDyke

    Alexis, one of our writers has a strong advertising background. She has a keen ability to focus on our client’s message. She has been working with LarProductions since 2011.

  • John Prete

    John has been working with us since 2002 as an editor. His expert collaborative efforts with producers and co-workers have earned him the reputation as the “Go-To Guy” for many projects. His specialties include high-quality Editing Promos, Long and Short form Programs, Documentaries, Political and Commercial Spots, Story Telling, Creative Consulting, and Design.